From AWS summits to Verizon’s Innovation Lab, from fashion’s biggest brands to the UK’s top tech hubs, Proto is becoming the platform of choice for those building what’s next. This month, we’re highlighting how innovation leaders across industries are turning to Proto to connect, captivate, and communicate in ways only holograms can. And with our growing ecosystem of collaborators, we’re not just scaling – we’re transforming how the world interacts.
“[Proto] is extending expertise where it is needed and democratizing that – in healthcare that is so critical.”
— Robin Goldsmith, Global Lead Innovation & Strategy at Verizon Business
The New Partnership Era: Powering the Agentic Avatar Economy
We’re entering a new age where Proto is the center of a vibrant, interlocking ecosystem – volumetric hardware, creatives, prompt engineers, and managed service providers (MSPs) – working together to power what we call the Agentic Avatar Economy.
Verizon’s Innovation Lab Is Reimagining Healthcare with Proto
At the cutting edge of telemedicine, Verizon’s Innovation Lab is exploring how holographic tech can reduce barriers in healthcare – bringing providers and patients closer, wherever they are. As part of this effort, our founder sat down with Robin Goldsmith, Verizon’s Global Lead of Innovation and Strategy for Verizon Business, on their official podcast to talk about how Proto is enabling next-gen communication across industries, with healthcare as a major frontier.
Proto Hits the Stage at AWS NYC Summit
At the AWS Startups booth during the NYC Summit, Proto powered a futuristic demo that brought a conversational avatar of Swami Sivasubramanian, VP of Agentic AI at AWS, to life. Attendees explored real-time use cases for Amazon Bedrock and SageMaker through interactive holograms – blurring the line between presence and AI. With Proto featured regularly across AWS events (next stop: LA), we’re proud to help shape the future of human-AI collaboration. |
Shark Tank's Daymond John Shouts Out Proto as Top Innovative Tech Across Industries
Daymond John, founder of FUBU and star of Shark Tank, recently endorsed Proto as a leader in next-gen experiences – naming us a top choice for retail, broadcasting, speaking engagements, and even interoffice conferencing. He spotlighted how Proto brings together AI, visuals, and information into one powerful platform. When one of the most trusted voices in business speaks up, we listen.
Proto's Premier Partner, Creative Mut, Brings Proto to Ralph Lauren
One of our premier partners, Creative Mut, brought Proto to the runway by creating a striking retail experience for Ralph Lauren/POLO. The activation featured models – both live & pre-recorded – in Proto units, merging timeless style with futuristic storytelling. It’s a powerful example of how heritage brands are embracing new mediums to captivate today’s digital-first consumers – and to reach the next generation where they live: in tech-forward, immersive experiences.
Proto's UK Presence Grows Stronger
Proto was recently featured at British Telecom’s Adastral Park as part of the Suffolk Chamber of Commerce’s Digital Champions event – and let’s just say, we made quite an impression. From telecom leaders to local innovators, attendees got a firsthand look at how holograms can transform communication across sectors. With growing interest and expanded presence in the UK, you’ll be seeing much more of Proto in the region.