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Proto Hologram CEO Talks About Technology at Noche UFC

Leading MMA site MMA Sucka’s Jeremy Brand interviewed Proto CEO David Nussbaum about how he met Dana White (Who walked and said, “‘I know a hundred ways to use this technology and I don’t really know what the hell I’m looking at. Explain this to me”), and how Proto AI tools enabled White to speak fluent Spanish at Noche306, the massive event at Sphere Las Vegas. “He plays 4-D chess,” Nussbaum said of White. “He knew what this technology was going to be used for without even knowing what it did, especially with Noche coming up months later and how because this was his love letter to Mexico, we were able to take his hologram, scan him, turn him into an AI [version of himself], and then he was able to speak perfect Spanish.”