Emily Habeck of the top retail think tank in the UK wrote about Proto’s impact at the National Retail Federation big show with Amazon AWS. “Proto Hologram’s AI-powered platform blended physical and digital to transform retail merchandising, customer service, and sales with immersive experiences that deepen customer engagement. The holographic display literally feels like the product or person is in the room with you. These innovations demonstrate that the focus of modern retail is not on static products or single channels, and not on pure digital or physical, but on beautifully blended solutions.”
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