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How the Anaheim Ducks Beamed their Draft Pick via Proto

Ryan S. Clark of ESPN broke the news about the Ducks using Proto to beam their second overall draft pick, Leo Carlsson, from the NHL Draft in Nashville to the Anaheim draft party at Honda Center instantly, so he could interact with fans and media at his new home. Carlsson also unveiled the Ducks’ new 30th anniversary jersey via Proto. “It’s something that has never been done at a draft with a sports team in this context,” Ducks VP of Marketing Merit Tully said. “There are higher-profile opportunities when it has been used. Ellen [DeGeneres] used it once on her show and did some really neat things with it. We thought, ‘How do we be creative? How do we be a bit futuristic and how do we apply that in the sports world?'”