To introduce Proto’s hologram AI chatbot — the world’s first — Reuters visited William Shatner at his office in Los Angeles and witness his discussion with ProtoBot about AI ethics and emotions. Reuters’ Rollo Ross broke the news that ProtoBot will launch September 8th and be included in every Proto unit sold. “I’m asking ProtoBot questions that ordinarily a computer doesn’t answer,” Shatner told Reuters. “A computer answers two plus two, but does ProtoBot know what love is? Can ProtoBot understand sentience? Can they understand emotion? Can they understand fear?”