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Financial world adopts Proto in advance of recession and next pandemic wave

Dow Jones’ Joy Wiltermuth wrote about the transformations the financial industry has been going through post-pandemic, including about new approaches to hybrid work and business travel. Joanna Wald at Schroders talked about her firm’s adoption of PROTO, a hologram technology that makes it feel like colleagues are in the same room with you, but also produces a lighter environmental footprint than constant air travel. “I was surprised on how realistic it feels,” Wald said, recalling that when Schroders CEO Peter Harrison recently used the technology for a virtual meeting in New York, a visiting client reflexively reached out to shake his hand, and then stopped himself.

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